Macy’s Thanksgiving Day Parade Viewership Tops 31 Million on NBC and Peacock

This post was originally published on Variety.com

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The Macy’s Thanksgiving Day Parade has been on the upswing in the post-pandemic streaming era, and this year was no exception. The holiday staple for NBC and its streaming sibling Peacock reached a record 31.3 million viewers on Thursday as Americans took in the annual Thanksgiving holiday with a dollop of TV tradition. The 98th […]