Battling ‘big boys’ brings synergy to new Haas sponsorship deal

This post was originally published on Autosport

On the surface, Orion180 teaming up with Haas is an obvious fit: two American brands looking to work together in a country where Formula 1 has never been bigger – but the shared challenges of battling against the elite in their respective industries was ultimately a much more uniting factor.Insurance firm Orion180 has become the latest backer of Haas, with a multi-year partnership announced at …Keep reading